vp

ISSUE – Fab. 06 | UNICORNS ARE RARE. THIS STUDY SUGGESTS THEY SHOULD BE EVEN RARER

FOR STARTUPS, ACHIEVING unicorn status is a big deal. Companies valued at more than $1 billion look more formidable to competitors, customers, and recruits—and less like the fly-by-night startups they may actually be. Thus, for the past three years, startup founders have asked investors to grant them billion-dollar valuations, regardless of whether they’re worth that by any traditional business metric. [ Wired]

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