Magic Leap is the gift that keeps on giving. The company has been working for years on augmented reality technologies and raised a gigantic pile of cash on the way. German media company Axel Springer is announcing today that it is investing an undisclosed amount in Magic Leap.
The German company is taking a stake in Magic Leap through its Axel Springer Digital Ventures division. In its press release, Axel Springer says that Magic Leap represents a good opportunity when it comes to consuming journalistic content and classifieds in a novel way (though I’m not convinced people want to read about garage sales in augmented reality). [ Tech Crunch ]