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ISSUE – Fab. 14 | Numan is a startup which aims to tackle your tackle problem: erectile dysfunction

A long-time London-based entrepreneur re-surfaces today with the launch of Numan, a new kind of subscription business, with a rather unusual approach to a very old problem. Sokratis Papafloratos (pictured) is one of the more “serial of serial” European entrepreneurs. He was one of the first investors in Calm.com, the mindfulness sleep and meditation site and app which recently attained Unicorn status. He also founded TrustedPlaces, the U.K.’s earliest and oldest local reviews site, which was Acquired by Yell Group Plc; family-photo-sharing platform, Togethera (which shuttered) and Secret Escapes, one of the U.K.’s first members-only travel companies. Papafloratos is now turning his attention to a tricky subject for men: erectile dysfunction (ED). [ Tech Crunch ]

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